Marketing Scientist · Online since 1999
For decades, Dave Espino has tested, proven and taught the marketing strategies that others adopt years later, from TV infomercials and eBay to online courses, YouTube and AI.

Track record
Each shift in marketing opened a new frontier. Dave was there early, putting it to work while most people were still watching.
Real estate investing, financial services, infomercials and direct response, over more than four decades.
Featured expert of a national cable eBay infomercial that helped 700,000+ people start selling online.
Auctions For Income: a 300-page hardcover system with DVD training. Live seminars from 2000, video courses from 2001.
50+ Udemy courses and a member of Udemy’s Instructor Council, plus his own self-hosted school.
YouTube Sales Machine, God Mode, and the AI For Entrepreneurs channel and newsletter.
Innovations
Proven in the real world first, then taught to hundreds of thousands of students.
Using a long-running cable infomercial to sell a how-to eBay system, years before most course creators touched video.
Little-known listing, sourcing and sniping strategies, including selling without shipping anything.
Turning expertise into scalable video training across marketplaces and his own school.
Get found where buyers now ask first: AI answer engines and generative search (AEO/GEO).
20 leverage hacks that turn a YouTube channel into an always-on lead and sales generator.
Command an army of AI agents that build businesses for you.
Proof
My infomercials aired nationally, sometimes on four channels at once, reaching millions of US homes and driving $140 million in sales of my books, courses and coaching.
Follow my work
Work with me
Speaking, consulting, partnerships and media. Tell me what you’re building.
dave@daveespino.com